You need a business plan first

If you're starting a new business DO NOT start thinking about your business name or website writing until you've done a basic business plan for yourself.

Why? So you really know:

what you are offering
why you are offering it
who you are offering it to
why they should choose you over someone else

This is fundamental stuff, people!

Yes, your [...]

Posted Under: Marketing plan
This post was written by Megan on September 15, 2011 Comments (0)

Christmas Marketing Challenge

(feel free to mosey through to My Cartoon Thing for some other Christmas cartoons)
 
YOUR CHRISTMAS CHALLENGE: 
Put marketing in perspective during this holiday season.  
"But surely it's impossible!" you cry.
I understand. Christmas is the time when marketing activity is at its most overwhelming. And it seems to get more intense with every year. But we live [...]

Posted Under: Marketing plan
This post was written by Megan on December 23, 2009 Comments (0)