Another silly-moo headline mistake

Following on from A headline mistake that's a real doozy, here is another headline mistake that's rather popular. Let me make it easy for you…
ANOTHER SILLY-MOO HEADLINE MISTAKE
Another silly-moo headline mistake
Which line is easier to read and digest? You certainly experience the impact of the first example. But, psychologically-speaking, it's the second one that actually [...]

Posted Under: Writing promotional material
This post was written by Megan on December 15, 2010 Comments (0)

A headline mistake that’s a real doozy

What did you think of my headline for this post?
Want to find out what the headline mistake is?
Well, keep reading because I'm about to tell you…
 
Here's a little story to explain it…
Imagine you are in the residential development business looking to do some advertising. You are selling plots of premium land (enough for a [...]

Posted Under: Writing promotional material
This post was written by Megan on December 8, 2010 Comments (0)

Promotional material tips: flyers

When we say 'flyer' we don't mean that your promotional material needs to be airborne. Though many a flyer has been thrown willy-nilly out of aeroplanes. Often in large-budget, low-IQ Hollywood movies. 
The immediate visual impact of seeing hundreds of bits of paper fluttering out of the sky is large, granted. But the litter created and [...]

Posted Under: Printed promotional material
This post was written by Megan on July 17, 2010 Comments (1)